Medication Adherence A whopping 50% of patients do not take their medications as prescribed, meaning we have a long way to go in improving adherence in our communities. Independent pharmacies can be on the fore front of improving this number by adopting an adherence program, and even take it the next step further by adding a medication packaging service. For the first Pharmacy Marketing Simplified podcast in 2019, listen to Nicolle McClure and her guest Rob Anderson with Synergy Medical, discuss adherence, how to start a program, and ways to easily market it. GRX Marketing 2929 Westown Parkway Suite 100 West Des Moines, IA 50266 T: 515-280-2914 F: 515-222-2658 info@grxmarketing.com See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices